Callicarpa bodinieri ‘Profusion’, Beautyberry, Height 30+ cm, 2-litre pot

Callicarpa bodinieri ‘Profusion’, commonly known as the beautyberry, is an ornamental shrub with striking violet-purple berries. They grow in compact clusters along the branches and add a splash of colour, particularly in autumn. Once the leaves have fallen, the berries stand out even more.

Why choose ‘Profusion’?

• Striking violet-purple ornamental berries
• Small lilac-pink summer flowers
• Ornamental foliage with autumn colours
• Hardy, deciduous shrub

Contents of this product

• 1 x Callicarpa bodinieri ‘Profusion’
• Pot size: 2 litres
• Height on delivery: from approximately 30 cm including the pot (approximate)

Plants are natural products. Height, branching and the number of leaves may vary from plant to plant and from season to season. We cannot guarantee that the plant will be in flower or bearing fruit upon delivery.

Growth, flowering and berries

‘Profusion’ grows upright into a shrub approximately 250 to 300 cm tall, which can grow even taller under favourable conditions. Leave space for the eventual crown. The small lilac-pink flowers appear in summer. These are followed by purple berries, which remain on the branches throughout autumn and sometimes well into winter. It is a deciduous shrub, not an evergreen.

Placement and use of berries

A group of several plants can promote pollination and berry set. The number of berries also depends on the season, the age of the plant and its location. The berries are ornamental and not intended for eating. Branches bearing berries can be used in autumn arrangements; be sure to leave enough branches on the shrub to maintain its ornamental value in the garden.

Location and planting

Choose a sunny or partially shaded spot in nutrient-rich, well-drained soil. A warm, sheltered spot will encourage growth and fruit set. Dig a generous planting hole, improve poor soil with compost, and plant the root ball at the same depth as in the nursery pot. Water generously after planting.

Water, nutrition and pruning

Keep the soil sufficiently moist during the first growing season and water more frequently during prolonged dry spells. In spring, apply compost or shrub fertiliser according to the instructions on the packet. Prune as little as possible to preserve the natural shape. In spring, remove dead, damaged and crossing branches. Avoid cutting the whole shrub back severely every year if you wish to develop a full, well-branched plant.

Winter care and use

The plant is hardy, but a young plant or pot-grown specimen should be protected during prolonged periods of severe frost. Leaf loss in autumn is normal. Looks lovely as a standalone shrub in a shrub border or combined with ornamental grasses and plants with warm autumn colours. Place the plant in a spot where you can see it clearly in autumn.